Website WTAT-TV FOX24
Television Broadcasting
Description:
WTAT-TV/FOX 24 | Charleston, SC is seeking a full-time Local & Digital Sales Coordinator to join our fast-paced, results-driven team. This role is ideal for a highly organized, detail-oriented professional who thrives at the intersection of media, marketing, and digital innovation.
As a key partner to Account Executives and Sales Leadership, you’ll play a critical role in executing integrated advertising campaigns—spanning broadcast, digital, streaming, and emerging platforms—while ensuring seamless coordination from proposal to performance reporting.
We are part of Cunningham Broadcasting Corporation and offer a competitive benefits package including health, dental, vision, life insurance, 401(k) with match, and more. Standard office hours are Monday–Friday, 8:30 AM–5:30 PM.
What You’ll Do
Collaborate on the development of strategic, multi-platform sales proposals and client presentations, incorporating linear, OTT/CTV, display, and more advertising solutions
Support the execution and optimization of digital marketing campaigns, including trafficking, pacing, and performance monitoring
Manage and maintain digital dashboards and reporting tools, providing real-time insights on campaign performance (impressions, CTR, conversions, etc.)
Analyze campaign data to identify trends and provide actionable recommendations for optimization and client reporting
Oversee sales operations including order entry, reporting, and data accuracy across platforms
Utilize platforms such as OSI, Strata, MediaRadar, and Microsoft Office Suite, along with digital analytics tools (Google Analytics, campaign dashboards, etc.)
Coordinate across departments (Creative, Traffic, Digital, and Production) to ensure campaigns launch on time and deliver against KPIs
Assist in gathering, organizing, and trafficking creative assets for digital and on-air campaigns
What You Bring
Strong proficiency in Microsoft Office (Excel, PowerPoint) and familiarity with digital platforms, dashboards, or basic graphic tools
Working knowledge of digital advertising metrics and KPIs (CPM, CTR, conversions, pacing, etc.)
Experience or interest in campaign reporting, analytics, and dashboard management
Exceptional organizational skills with the ability to manage multiple campaigns and priorities simultaneously
A proactive, data-driven mindset with strong communication skills
High attention to detail and commitment to accuracy and execution excellence
Ability to adapt quickly in a fast-evolving digital and media landscape
This is a great opportunity to build your career in a dynamic environment where data, digital strategy, and traditional media converge to drive measurable results.
To apply, please send resume to jobs@foxcharleston.com and include “WTAT- Local & Digital Sales Coordinator” in the subject line. No phone calls please. WTAT-TV and Cunningham Broadcasting Corporation are proud to be an Equal Opportunity Employer and Drug Free Workplace!
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