SummitMedia, LLC, a national multi-media company with Radio, Digital, Events, and Video brands across multiple markets is looking for a Promotions Director.
If you are a Promotions Director in a small or medium market or an Assistant Promotions Director in a bigger market looking to grow your career to the next level, we want to talk with you! We are looking for an experienced Promotions or Event Marketing professional who is passionate about the community, audience, and clients. You must be a collaborative, self-motivated individual with a proven background in local media promotions and/or event planning. All inquiries and conversations about this opportunity will be kept confidential.
The Promotions Director will manage the development and execution of all station promotions, community service efforts and assist in the development of station marketing opportunities as well as enhance the station image and visibility within the community to attract new listeners and clients. The Promotions Director must also act as liaison between programming and sales to develop overall station campaigns, themes, marketing approaches plus develop revenue-generating promotions that cross promote clients, third parties, and the radio station.
The main focus of this role will be creating on-site events including advertiser and station sponsored live broadcasts, remotes, concerts, community service appearances, and talent appearances. This Promotions Director will have experience running promotional and event marketing events and can converse comfortably with the public in an outgoing and friendly manner.
Minimum Position Requirements:
· 2+ years’ experience as a Radio Promotions Director or Event Marketing Manager in media. An Assistant Promotions Director will be considered with tenured experience of at least 5+ years in a large radio operation.
· Valid Driver’s license and clean driving record is required.
SummitMedia, LLC. a national multi-media company with Radio, Digital, Events, and Video brands across multiple markets, is seeking a skilled Promotions Director and On-Air Talent who is passionate about the community, listeners, and our clients. This position is based in our Knoxville, TN market. Interested candidates must be willing to make a full relocation to the market.
APPLY CONFIDENTIALLY -- https://www.summitmediacorp.com/job-postings/promotions-director-on-air-talent
The ideal candidate must be able to manage the development and execution of all station promotions, community service efforts and assist in the development of station marketing opportunities as well as enhance the station image and visibility within the community to attract new listeners and clients. As Promotions Director, the candidate must also act as liaison between programming and sales to develop overall station campaigns, themes, marketing approaches plus develop revenue-generating promotions that cross promote clients, third parties, and the radio station. This is a position that involves assisting with the functions of on-air and on-site promotions and the implementation of marketing efforts at the local level. On-site events include advertiser sponsored events and station sponsored events, i.e., live broadcasts, remotes, concerts, community service appearances, and talent appearances. As an on-air Talent, the candidate must be a proven professional who loves music, is passionate about radio, and is an excellent executer!
Promotions Roles and Responsibilities:
Develop original concepts, scripts, ideas, and pitches that are compelling and reflect each brand's strategy and audience
Develop an annual promotional calendar with the station management to achieve drive digital and terrestrial consumption while following budget constraints
Collaborate with the programming and sales leadership to develop and execute all facets of promotions and marketing.
Demonstrate technical marketing skills and product knowledge of all stations within the cluster
Manage the promotions department, which includes station image, appearances, station merchandising, community, and public relations
Manage part-time staff by scheduling events, projects, social content, etc.
Collaborate with the sales staff to develop and execute promotions for clients.
Assist in the creation of client promotion proposals for sales staff
Create promotional recaps for clients
Develop creative and compelling on-air, on-line, and in-app contests
Work with outside vendors to execute marketing programs and initiatives
Create and implement revenue-generating programs and contests
Assist in the development and management of website content
Manage station mobile app content, active functions, and promotion plan to increase downloads and listener engagement
Manage stations text platform, active functions, and promotion plan to increase listener engagement.
Develop and build strong relationships within the community that result in enhanced station visibility, brand recognition, and promotional partnerships that align with and grow the target audience
Attending staff meetings
Creatively and consistently implement the programming strategy
Set up and breakdown of promotional displays at on-site promotional events
Maintain knowledge of current FCC (and other appropriate governmental agencies) regulations, ensuring compliance and protection of station licenses
Write Contest Rules
Interact with listeners, co-workers, and station clients in a professional manner
Act as liaison between the promotions and programming, sales and market leadership
On-Air Roles and Responsibilities:
Daily on-air shift on one or more stations. May be tracked.
Weekend shift on one station
Daily production assignments including voicing, writing, and producing as assigned
Regularly post relevant social content, reply to comments and post content updates on social media and digital channels
Develop and produce on-demand content
Regularly participate in and make appearances at promotional events, and concerts as assigned
Attend staff meetings
Fulfill obligations for endorsements, live reads, and live broadcasts
Minimum Position Requirements:
1-2+ years’ experience as a Radio Promotions Director or Event Marketing Manager in media. An Assistant Promotions Director will be considered with tenured experience of at least 5+ years in a large radio operation.
Proven track record of being organized, dependable, self-motivated, with a professional appearance and friendly demeanor.
Valid Driver’s license and clean driving record is required.
Ability to work nights, weekends, and holidays as necessary and lift 60lbs or more.
This position will require a full relocation.
All inquiries will be confidential. Not a traditional job-seeker? That’s OK, we still want to connect with you!
APPLY -- https://www.summitmediacorp.com/job-postings/promotions-director-on-air-talent
About SummitMedia, LLC
SummitMedia, LLC is an integrated broadcasting, digital media, direct marketing and events company.
It is the policy of SummitMedia LLC to provide equal employment opportunity to all qualified individuals without regard to their race, color, religion, national origin, age, or sex in all personnel actions including recruitment, evaluation, selection, promotion, compensation, training, and termination. Discrimination because of race, color, religion, national origin, age, or sex is prohibited. If you believe you have been the victim of discrimination, you may notify the Federal Communications Commission, the Equal Employment Opportunity Commission, or other appropriate agency.
To Apply - https://www.summitmediacorp.com/apply