General Sales Manager

General Sales Manager

  • Full Time
  • Clarksburg
  • NOTE: This job description contains the basic requirements for the position and is NOT intended to be a complete list of responsibilities; other duties may be assigned. WBOY-TV values the contribution of its employees. We recognize their efforts by offering a competitive compensation plan and an array of benefits, including medical, dental, vision, life insurance, 401(K), and more. We are committed to a drug and alcohol-free workplace. Any job offer is conditional upon satisfactorily completing a background and DMV check. WBOY-TV is an equal opportunity employer. WBOY-TV 904 West Pike Street Clarksburg, WV 26301

Website Nexstar Media Group, Inc. - WBOY TV


WBOY (Clarksburg, West Virginia DMA), the dominant #1 broadcast television station and digital media entity in North Central West Virginia, has an immediate opening for a highly motivated and experienced Director of Sales with a proven track record of success.  North Central West Virginia is a vibrant, economically progressive area with a friendly community atmosphere. The region has a great pace of life and easy access to lots of outdoor beauty and recreation while being within quick reach of many large, metropolitan areas.


This position will report directly to the General Manager while working closely with other Department Heads to consistently deliver on the station’s strategic goals for growth. We are looking for an energetic leader who exudes positivity and will build on the long-standing success of our Broadcast and Digital sales team. A successful candidate must have excellent communication and leadership skills, business acumen with a high sense of urgency. They must have strong interpersonal skills and be visible in the station and in the community. The Director of Sales is responsible for achieving all revenue goals by building a plan, communicating that plan, and driving that plan.


Essential Duties: ·         Being a Leader of the Sales Team and owning the position ·         Driving new business development for linear TV and all Digital properties ·         Managing inventory, rates, political sales processes, and revenue forecasting ·         Developing and executing sales packages and projects to increase stations’ revenue ·         Building and maintaining relationships with Local & National clients and advertising agencies ·         Daily, Weekly, Monthly and Quarterly financial reporting ·         Preparing revenue budgets and monitoring expense budgets ·         Making decisions regarding hiring, training, evaluation, promotion & termination of employees ·         Performing other duties as assigned


Requirements & Skills: ·         Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience ·         Fluency in English ·         Excellent communication and presentation skills, both oral and written ·         Minimum five years’ experience in Television Station Management ·         Valid driver’s license with an acceptable driving record ·         Experience guiding, directing, and motivating others, including setting performance standards and monitoring performance ·         Experience establishing long-range objectives and specifying the strategies and actions to achieve them ·         Ability to identify the developmental needs of others and to coach, mentor or otherwise help others to improve their knowledge or skills ·         Proficiency with Word, Excel, PowerPoint, WideOrbit and Matrix


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