Digital Sales Manager

Digital Sales Manager

  • Full Time
  • Burlington
  • December 30, 2021

Website Nexstar Media

Description:

The Digital Sales Manager (DSM) directly oversees the daily operations of the station’s digital advertising business and interacts with clients and advertising agencies to maximize digital revenue.

Responsibilities:

The DSM assists in hiring, training and developing Account Executives and collaborates with the DOS & LSM on digital sales.
  • Develops and executes sales strategies which result in exceeding revenue targets in digital by vertical and by accounts
  • Works with Account Executives and clients developing results driven marketing solutions across multiple platforms
  • Attends sales calls with Account Executives to develop new accounts and maximize existing accounts
  • Works with Account Executives & Production Team to develop and execute promotional marketing campaigns

Requirements:

Experience:
  • Degree or equivalent combination of education and work-related experience preferred
  • Minimum three-year experience in Sales, preferably in the Digital field
Requirements:
  • Current knowledge of digital ad technology, online ad serving, 3rd party research skills such as ComScore and Google Analytics
  • Understanding of pricing and inventory management principles.
  • Ability to prospect, meet with, and close business with new advertising clients.
  • Proficiency in MS Office products required
  • Experience with Wide Orbit, Matrix, Strata, ComScore and AdMall are a plus
  • Fluency in English; with excellent communication skills, both verbal and written
  • Occasional travel required; available to work extended hours if needed

Contact:

Apply Online
Apply Online at https://nexstar.wd5.myworkdayjobs.com/en-US/nexstar/job/VT-Colchester/Digital-Sales-Manager_REQ-11640 Job Req #11640

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