Digital Sales Coordinator

Digital Sales Coordinator

KADN/KLAF-TV

Description:

KADN/KLAF, the FOX and NBC affiliate in Lafayette, LA, is looking for a Digital Sales Coordinator.

JOB SUMMARY:

This position is primarily responsible for the implementation and on-going management of all client online campaigns, including but not limited to sweepstakes, photo contests, quizzes, and all other implementation of orders on partner sites. The position will be involved in all aspects of client campaigns, from pre-sale to fulfillment to reporting

Responsibilities:

Place, monitor, optimize, and report on digital advertising campaigns to achieve superior results Coordinate with an account management team on digital accounts to ensure delivery of objectives Using Google Analytics & other campaign monitoring tools in order to provide clients with insight about their campaigns Maintain a daily monitoring on active digital campaigns:Wide Orbit-Verify orders are booked and billed correctly DFP-Monitor campaigns for timely delivery and suggest optimization to MSM/GSM Vendor Interfaces- Enter orders and produce reports for active campaigns Keep MSM/GSM informed of any critical fulfillment/workflow issues Review quality of campaigns to be booked before implementation Enhance the current “workflow” to ensure the smooth transition of all campaigns: order entry to fulfillment Suggest & recommend “optimization” to be implemented for internal work flow purposes Examine click thru URLs and ad destination/landing pages for accuracy Look at websites of active digital campaigns and those to be booked to ensure quality and therefore good campaign performance Look for upsell opportunities within existing digital campaignsBring these opportunities to the AE as well as MSM/GSM Other duties as assigned by the Multimedia Sales Manager or General Sales Manager.

Requirements:

SKILLS PREFFERED/QUALIFICATIONS: Proficient in MS Office Suite including Excel, Word, Power Point and Outlook, and others as needed Innovative mindset Excellent verbal and written communication skills Thorough understanding of selling content on multiple platforms Proficient in data entry across multiple platforms Outstanding interpersonal skills; a team player Assertive, goal-oriented and self-motivated

Contact:

To be considered for this exciting opportunity, please visit the below link to apply for the position. https://allenmediabroadcasting.com/careers/kadn.html Equal Opportunity Employer.

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