Website Gray Local Media
Description:
KPLC is seeking a highly motivated and goal-driven Multimedia Executive. As Media Executive you will be responsible for developing and selling creative marketing solutions using state-of-the-art digital advertising products and broadcast solutions. The ideal candidate must be able to identify prospects, build presentations, negotiate and close deals, and build long-term client relationships. The development and retention of New Local Direct customers will be a major focus. Must be passionate and energetic, and have a strong work ethic, and skilled in cold-calling and appointment setting.
If you excel in creating unique ideas to market products, and have previous sales experience, then you would make a great addition to our team.
Responsibilities:
• Create a strategic business plan to meet and exceed revenue goals and targets on a monthly, quarterly, and annual basis • Develop new local direct business, generate/follow-through on sales leads, and manage an active pipeline of potential revenue • Conduct Needs Analysis and account reviews to uncover the customer's most essential needs. • Demonstrate product knowledge and value to customers • Create and deliver formal presentations to clients/prospects • Provide follow-up assessments of advertising effectiveness • Collaborate with Traffic personnel to provide timely and accurate traffic instructions • Use CRM (Matrix) to manage day-to-day activity, weekly/quarterly projections • Conduct account maintenance including make-goods, posts reports, aging & collectionsRequirements:
• Bachelor's or equivalent combination of education (experience in outside sales considered a plus) • Must be able to manage time effectively, work independently, and as part of a team • Strong organizational, written, and presentation skills • A real desire to understand clients and their business needs • Ability to overcome objections • Must be creative, flexible, and able to adapt to industry changes • Professional appearance is a must • Valid driver’s license, good driving record, required auto insurance, and dependable transportation • MVR requiredContact:
Stephanie GillYou must sign in to apply for this position.